by Jonathan Smith | Nov 25, 2020 | Legal, Trade Marks and IP
Many brands are deeply concerned about their products being copied by a local company when they enter the China market. Quite frankly, nowadays the greater concern for foreign brands regarding local companies should be outcompeted by a local company that is more...
by Jonathan Smith | Jul 1, 2020 | Legal, Trade Marks and IP
Ensuring that you register your trademarks in China is one of the first things we advise all companies interested in entering the market to do. Many companies are caught out as they assume that the trademark system in China will be similar to their own country, but...
by Jonathan Smith | Jun 10, 2020 | Market Entry, Trade Marks and IP
In China, a typical white-collar worker in a city might start their day like this: put on a pair of Endure and Overcome; step on the gas of his Precious Horse; and take a sip of The Clouds. Sounds confusing, right? Well, for the Westerners, it would be Nike, BMW and...
by Admin | Mar 16, 2019 | Legal, Trade Marks and IP
1.First to file system China’s trademark and IP works on a first to file basis, which means no amount of evidence that you have built up a brand, to be however well known, for however long will be taken into consideration. An example of this is when apple failed to...
