by Jonathan Smith | Feb 12, 2021 | Brands and Products, Chinese Retailers, Market Entry
Coffee culture in China is a fairly recent phenomenon, with Starbucks being the first major international chain to enter the market in the late 1990s. Since then, the habit of drinking coffee and hanging out in coffee shops has spread throughout China. In the last...
by Jonathan Smith | Dec 8, 2020 | Brands and Products, Market Entry
Chocolate is seen around the world as a delicious and affordable luxury as well as a great gift for special occasions. But in China it is also seen as a quintessentially exotic European indulgence that has established itself as a mainstream product in the minds of...
by Jonathan Smith | Nov 10, 2020 | Brands and Products, Market Entry
China is the home of tea and produces, consumes and exports more tea than any other country, which probably does not surprise most readers. The thought of selling tea to China could well be seen as folly as the country hardly lacks for domestically produced quality...
by Jonathan Smith | Nov 3, 2020 | Brands and Products, Chinese E-commerce, Market Entry
When China’s infamous One Child Policy was reformed in 2015, some commentators expected a massive boom in the number of babies being born. Although there was a peak shortly afterward, the numbers soon fell to below previous levels the lowest level in seven decades in...
by Jonathan Smith | Oct 26, 2020 | Brands and Products, Market Entry
The bottled water market in China continues to post impressive growth numbers, with off-trade sales increasing 10% in 2019 to RMB169 billion (approx. $25 billion). Growth is expected to continue with the market expected to be worth RMB228 billion ($34 billion) by...
by Jonathan Smith | Oct 22, 2020 | Brands and Products, Market Entry
China was arguably home to the world’s first functional drinks in the form of TCM-based (traditional Chinese medicine) tonics that have been around for as long as Chinese culture. The first commercial drink explicitly based on TCM was Wanglaoji, which has a history...
