by Admin | Jun 4, 2020 | China Digital, Chinese E-commerce, Market Entry
Since 2016 livestreaming and short video have become important new media platforms in China. The international growth of Chinese-owned short-video app, TikTok, has generated fears in the United States that its data policies and censorship constitute a national...
by Admin | Apr 20, 2020 | Brands and Products, Chinese Retailers, Market Entry
ADN’s Anthony talks about why you’ll need to adopt a local Chinese social media strategy around your launch in...
by Admin | Sep 18, 2019 | Chinese Retailers
The Brexit Crisis has been at the forefront of British news since the Referendum in June 2016. Although Brexit clearly presents a multitude of risks for food and drink brands, (Currency fluctuations, supply issues, potential new tariffs or WTO trading terms with the...
by Admin | Mar 21, 2019 | Brands and Products, Chinese Retailers, Market Entry
Very useful for brands that have flexibility to adjust packaging, format and flavour to maximise sales potential in the market. 1) Convenient packaging for China’s mega convenience trend. just add hot water and you’re good to go! 2) Hygienic packaging,...
by Admin | Mar 20, 2019 | Compliance, Legal, Market Entry, Organic
China’s organic food market more than tripled in size in the past decade. Consumers are skeptical towards their domestic organic produce supply chain, leaving huge potential for foreign brands. The largest challenge for foreign organic brands entering into China...
